GEM-09|GeM & Government Procurement

Product Listing

List your products the way GeM buyers actually search.

We help you choose the right category, complete accurate specifications, and set pricing and compliance details so your product listing is find-able and order-ready.

01|OVERVIEW

What is Product Listing?

A product listing on GeM is how a seller makes a specific product available for government buyers to find, compare and order. Getting it right involves choosing the correct product category and sub-category, filling in accurate technical specifications, attaching the right compliance and brand documentation, and setting pricing.

An incomplete or miscategorised listing is one of the more common reasons a product goes unnoticed by buyers, even when the seller is otherwise fully eligible to sell it.

Gurur Consultancy supports the listing process end to end — from category and specification mapping through to getting the listing live and ready to receive orders.

02|KEY BENEFITS

Why this matters for your business

A listing that's easier for the right buyers to find in category search and filters
Specifications and documentation aligned with GeM's requirements for that product category
Fewer listing rejections or holds due to incomplete information
03|WHO NEEDS THIS

Who typically needs Product Listing?

Applicability varies by business — here’s who this usually applies to.

  • Registered GeM sellers ready to list a specific product
  • Manufacturers introducing a new product to their existing GeM catalog
  • Sellers whose current listings aren't generating enquiries and may need re-work
05|DOCUMENTS

Documents & information

Commonly required information/documents may include:

GeM seller account and category authorisation for the product
Product technical specification sheet
Brand authorisation or OEM proof, where the product is not your own manufacture
Product images meeting GeM's listing standards
Applicable certifications (BIS, ISO or product-specific) for the category
06|PROCESS

How we take this forward

  1. 01

    Category Mapping

    We identify the correct GeM category and sub-category for your product.

  2. 02

    Specification Preparation

    We prepare accurate, complete technical specifications in GeM's required format.

  3. 03

    Documentation & Images

    We compile brand/OEM proof, certifications and compliant product images.

  4. 04

    Listing Creation

    We create the listing on your GeM seller account with pricing set.

  5. 05

    Review & Go-Live

    We check the listing before it goes live and confirm it's visible in relevant category searches.

07|WHY GURUR

Our approach to Product Listing

End-to-End Support

One partner from idea to registration to tender win.

Practical Guidance

Plain-language advice from people who have filed thousands of cases.

Documentation Support

Right documents, right format, right the first time.

Compliance-Focused Approach

We don't just register — we keep you compliant.

Government Procurement Expertise

We know GeM, CPP and tender portals inside-out.

Long-Term Business Support

We grow with you — from proprietorship to private limited.

08|FAQS

Frequently asked questions

NEED HELP?

Need Help With Product Listing?

Share your product details and we'll map out what your GeM listing needs.